{"id":48,"date":"2006-08-21T16:19:32","date_gmt":"2006-08-21T21:19:32","guid":{"rendered":"http:\/\/www.lipsey.org\/jim\/2006\/08\/21\/marketing-mascots-under-fire\/"},"modified":"2006-08-21T17:07:25","modified_gmt":"2006-08-21T22:07:25","slug":"marketing-mascots-under-fire","status":"publish","type":"post","link":"https:\/\/lipsey.org\/jim\/2006\/08\/21\/marketing-mascots-under-fire\/","title":{"rendered":"Marketing Mascots Under Fire"},"content":{"rendered":"<p><!-- Start of Flickr Badge --><\/p>\n<style type=\"text\/css\">.flickr_badge_image {margin:0 10px 10px 10px; display: inline;}<\/style>\n<p><script type=\"text\/javascript\" src=\"http:\/\/www.flickr.com\/badge_code_v2.gne?count=3&#038;display=latest&#038;size=t&#038;layout=x&#038;source=user_tag&#038;user=61244786%40N00&#038;tag=marketingmascots\"><\/script><!-- End of Flickr Badge --><\/p>\n<p>I identified the use of mascots to be The Next Big Thing in retail marketing pretty early on, and even photographed representative examples while commuting. Other futurists have been talking about the potential effects of VOIP and bio-tech on our culture, but they all missed this one.<\/p>\n<p>How do we know that silly costumes have caught on as a sales device?<\/p>\n<p><a href=\"http:\/\/www.chicagotribune.com\/news\/nationworld\/chi-0608210181aug21,1,5066909.story?coll=chi-newsnationworld-hed\">They&#8217;re being outlawed.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I identified the use of mascots to be The Next Big Thing in retail marketing pretty early on, and even photographed representative examples while commuting. Other futurists have been talking about the potential effects of VOIP and bio-tech on our culture, but they all missed this one. How do we know that silly costumes have [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-48","post","type-post","status-publish","format-standard","hentry","category-chicago"],"_links":{"self":[{"href":"https:\/\/lipsey.org\/jim\/wp-json\/wp\/v2\/posts\/48","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lipsey.org\/jim\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lipsey.org\/jim\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lipsey.org\/jim\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/lipsey.org\/jim\/wp-json\/wp\/v2\/comments?post=48"}],"version-history":[{"count":0,"href":"https:\/\/lipsey.org\/jim\/wp-json\/wp\/v2\/posts\/48\/revisions"}],"wp:attachment":[{"href":"https:\/\/lipsey.org\/jim\/wp-json\/wp\/v2\/media?parent=48"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lipsey.org\/jim\/wp-json\/wp\/v2\/categories?post=48"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lipsey.org\/jim\/wp-json\/wp\/v2\/tags?post=48"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}